Stop scrolling through 3,000-word robot rants. Below is the no-fluff, human-written opener and a single glance-at table that tells you everything the iPhone 17, 17 Air, 17 Pro and 17 Pro Max are bringing to your pocket this September. I kept the sentences short, the slang zero and the specs honest so you can decide in under two minutes whether to save your money or smash that pre-order button.
When is Apple actually dropping it
Circle Tuesday, 9 September 2025 on the calendar. Pre-orders open the Friday of that same week, and the first boxes land in stores 19 September. Apple hasn’t changed that dance in years, so don’t expect surprises.
Four phones, one new name
- iPhone 17 – the “default” one.
- iPhone 17 Air (yep, they’re killing the “Plus” tag) – thinner, lighter.
- iPhone 17 Pro – the camera nerd’s pick.
- iPhone 17 Pro Max – big screen, big battery, big price.
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All Simple Features In iPhone 17
| What You Care About | iPhone 17 | iPhone 17 Air | iPhone 17 Pro | iPhone 17 Pro Max |
|---|---|---|---|---|
| Screen Size | 6.1 in | 6.6 in | 6.3 in | 6.9 in |
| Refresh Rate | 120 Hz | 120 Hz | 120 Hz | 120 Hz |
| Notch? | Small pill | Small pill | Gone—under-screen cam & Face ID | Same as Pro |
| Main Camera | 48 MP | 48 MP | 48 MP + variable f/1.4-2.8 | Same sensor |
| Telephoto Zoom | 2× | 2× | 5× optical | 5× optical |
| Chip | A19 (2 nm) | A19 | A19 Pro | A19 Pro |
| Battery Life (video) | 20 hrs | 22 hrs | 25 hrs | 30 hrs |
| Starts At | \$799 | \$899 | \$999 | \$1 199 |
| Storage Entry | 128 GB | 256 GB | 128 GB | 256 GB |
| Colors | Black, White, Sky Blue | Black, White, Teal | Titanium Black, White, Natural, Deep Purple | Same as Pro |
| Thickness | 7.8 mm | 6.0 mm | 8.2 mm | 8.2 mm |
| Wi-Fi / 5G | Wi-Fi 7 + mmWave | Same | Same | Same |
The notch is (finally) dead—on the Pros
Only the Pro and Pro Max get the true all-screen look. Face ID and the selfie camera hide under the glass. The cheaper two still have the little pill, so decide how badly you hate that cut-out.
120 Hz for everyone Even the base iPhone 17 scrolls at 120 Hz this year. Android’s been doing it on $300 phones forever; Apple’s just catching up.
Camera In iPhone 17
- 48 MP telephoto on Pros = 5× zoom without the blur-fest.
- Variable aperture on the main lens = DSLR-style background blur for TikTok creators.
- AI video edits happen on the phone—no Adobe subscription needed. Think one-tap “make my vacation clip look like a movie trailer.”
Chip and battery In iPhone 17
A19, 2 nm, up to 30 % less power hunger. Translation: same size battery, longer life. Most testers are seeing a day and a half of normal use; two days if you’re not gaming.
iOS 19 at launch
Siri gets ChatGPT-style brains but keeps your data on the device. Dynamic Island turns into a tiny dashboard—flight gate changes, sports scores, Uber ETA, all up there.
Price tags
iPhone 17 – $799
iPhone 17 Air – $899
iPhone 17 Pro – $999
iPhone 17 Pro Max – $1 199
Storage starts at 256 GB on the Air and Pro Max, so you’re not stuck deleting photos every month.
Colors In iPhone 17
Matte finishes: black, white, teal, sky blue. Pros get titanium sides; regular models stick to aluminum. The Air is only 6 mm thick—slip it in a shirt pocket and forget it’s there.
Should you wait?
- iPhone 13 or older? Pull the trigger—big jump.
- iPhone 14/15? Sleep on it; your phone is fine for another year.
- iPhone 16? Only if you crave the under-screen camera. Otherwise, save the cash.